Oct 10, 2026
Cash pays real interest again. The Fed raised rates in September for the first time since 2023, and if you're shoveling money into a money market fund right now, it ain't so bad. It also makes whole life a harder sell inside your own head. Why commit money to a policy when cash pays this well for doing nothing?
We've...
Oct 4, 2026
Someone hands you a whole life illustration. It runs page after page; the legal team clearly got hold of it first, and the person who gave it to you raises their eyebrows like it's great news. You look at the columns and have no idea what any of it means. So you paste it into ChatGPT, get a pile of answers you can't...
Sep 27, 2026
Take a healthy 45-year-old man, one major mutual insurance company, and $50,000 a year paid for twenty years. Build that policy one way and $50,000 buys about $3.5 million of death benefit, with cash value that won't catch up to the premiums for thirteen years. Build it the other way (same company, same insured, same...
Sep 20, 2026
This is the infinite-banking episode from two people who have never been infinite banking's biggest fans — and we do the whole thing without really saying the words. We'll be straight about where we stand: we haven't been a friendly voice toward infinite banking, we think parts of the pitch are hokey, and we don't buy...
Sep 13, 2026
Ask a room of business owners whether they have a buy-sell agreement and plenty of hands go up. Ask whether the life insurance behind it still matches what the company is worth today, and the room goes quiet. That quiet is the whole episode. Brandon and Brantley...